Yenna Chang is a graphic designer @ hypebeast, based in New York, NY
EXPERIENCE
2021 - PRESENT
2018 - 2020
2014 - 2018HYPEBEAST
KONRAD
SAIC’18
INDEX
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CASIO
HYPETRAK: NUEVA GENERACIONES
TOKI-O-NIGHTS
BORI
SAVE MOTHER NATURE
SPRING CHOME BUTTERFLY
MERRELL MOAB 03
STARBUCKS
HYPEBAE | RBFF
SQUARESPACE
FEDEX ST. JUDE | TRAVEL GUIDE
ICELAND SKETCHES
CONTACT
YCHANG1025@GMAIL.COM
RESUME / CV UPON REQUEST
YC 2025 ⋆⭒˚.⋆
HYPETRAK: NUEVA GENERACIONES PRESENTED BY CORONA EXTRA
2025
Nueva Generaciones is a music initiative presented by HYPEBEAST'S music platform, Hypetrak, in partnership with Corona Extra. Launched in 2025, the program celebrates the return of Hypetrak Magazine to print and digital and is focused on spotlighting the next generation of global musical talent.
The magazine features artists such as Jean Dawson, FiFI Zhang, Planta Industrial, Dreamcastmoe, 54 Ultra, and duendita.
My design role was to digitize the magazine into a digestable read that is engaging and aligning to the HYPBEAST brand.
VIEW LIVE PROJECT
Design: Yenna Chang
Copywriters: Kayla Curtis Evans, Shaun
Harris, Felson Sajonas, Beatriz Ceita da Costa
Photographers: Nayquan Shuler, Kerobel Solomon
Executive CD: Paul Heavener
Associate CD: Jamier Boatman-Harrell
Executive Producer: Elana Staroselsky
Senior Producer: Sarah Schecker
Production Coordinator: Gina Lee
UX WEB FLOW
INITIAL LOGO SKETCHES
INITIAL HOMEPAGE IDEATION
TALENT PAGE SKETCH